|Smitten Ice Cream Kia Soul EV Preview Details:|
The annual SEMA Show in Las Vegas brings about rides designed to capture the casino-glazed gaze of a hundred thousand over-stimulated conventioneers, peppering them with a healthy overdose of glitz, glamour and glitter - the latter slathered on everything from blackjack tables to body parts.
SEMA feature vehicles scream for your attention even more desperately than a bathroom selfie girl, and a car that is more than a car is always a good thing (much like a properly-attired bathroom selfie). Mutating SEMA cars morph into Zen gardens, zombie hunters and more. While you can never have enough zombie defense measure preparation, not every build needs stanced wheels, sticker-bombed bike racks and zip tied body kits either.
Kia gets this, which is why it hooked up with Smitten Ice Cream to create this 2015 Ice Cream Soul EV (aka The Slinger) for the SEMA Show. The 2015 Soul EV is straight outta the future, with a synchronous AC motor rated at 109 hp and three different ways for you to get your charge on.
Kia also got with Ballast Point Brewing and Spirits to produce a second build - a 2015 Sedona beer wagon (soccer moms rejoice!) It doesn't get much better than an ice cream truck, unless you add another one that serves beer (which truly makes everything better). We're talking about ice cream AND beer together - there is a god. Kia's collabs with these two disruptive companies celebrates the fine art of creating and crafting something as opposed to the more common manufacturing and assembly approach.
Much like the way Ballast Point got its start, Smitten founder Robyn Sue Fisher wasn't satisfied with the way mainstream ice cream was made with preservatives and other more nefarious sounding unpronounceable ingredients. She hooked up with a nerd herd of engineers to create the Brrr system, which uses liquid nitrogen to create the creamiest ice cream, made-to-order, from scratch in minutes. Robyn took her Brrr to the streets of San Francisco in a Radio Flyer wagon and the Smitten story was born.
Gallagher Designs in Portland, Oregon was tasked with creating the Smitten Slinger. Gallagher specializes in large and small scale installations for such notable clients as Nike and vehicle builds that include menacing big rigs and fire trucks with basketball hoops projecting from all sides.
The lead designer on the Ice Cream Soul, Gallagher's Matt Geiger, wanted to incorporate Smitten's initial identity of Robyn and her little red wagon into the build. The Ice Cream Slinger is more than an ice cream truck. It's a rolling ice cream parlor that creates each scoop from scratch. While the Soul EV is much smaller than Gallagher's prior builds, Matt describes it as no less ambitious. "I would say the complexity of this is as good as anything we've done in the past."
Gallagher proposed that the Soul tow a trailer, in a nod to Robyn's original little red wagon. The crew at McKenna Metal fabricated a custom trailer, a necessity given the unique demands of the build. Those classic teardrop trailers that are enjoying a hipster renaissance as of late inspire the look. The Soul EV also lends itself to this classic theme. While the EV technology is all 2015, its whimsical design helps serve up the fun.
The Ice Cream Slinger will be swathed in Smitten Red with white accents and a Rockford Fosgate sound system will announce the wagon's arrival via custom roof-mounted waffle cone speaker enclosures. Once parked, the Slinger coverts into a real ice cream machine with countertops bridging the gap between the Soul EV and the custom trailer. The Brrr System and liquid nitrogen tanks are housed in the rear of the Soul EV and the back of the trailer contains a fixins bar (because good ice cream is nothing without the fixins).
Check out the pictures to see the incredible level of workmanship that is going into this build and stay tuned for the debut of this one at the 2014 SEMA Show. You may even scream. We know we'll scream. In fact, let's all scream for ice cream.