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2014 SEMA - Wild Kia Sedona & Soul EV Debut

Kia Celebrates a Day at the Races - complete with two wild rides that serve up ice cream and beer

John Naderi
Nov 26, 2014

Winning a championship is reason enough to celebrate. When you win two, the party factor increases exponentially. Kia chose the recent SEMA Show in Las Vegas to commemorate its 2014 Pirelli World Challenge Manufacturers Championship, the second time the automaker has captured the title.

Ballast Point Sedona front three quarter.JPG Photo 2/41   |   Ballast Point Sedona Front Three Quarter

The SEMA Show is all about the aftermarket and it provided the perfect backdrop for Kia to enjoy the spoils of its latest victory by revealing four wild builds that celebrate a day at the races. We've been following along with two of these builds that embrace the tastier side of trackside festivities - according to both Kia and our tummies - with handcrafted brews and a high-tech take on traditional ice cream.

Ballast Point Sedona.JPG Photo 3/41   |   Ballast Point Sedona

The first Kia began as a very clean 2015 Sedona and morphed into a vessel capable of delivering the finest Ballast Point brews. The Ballast Point Sedona features a hand-formed shell made from the heartiest South African mahogany that flips open and transforms into a fold-down bar. LGE*CTS Motorsports in San Dimas, California performed the conversion, which includes multiple kegs that feed into a jockey box with 120-feet of beer-chilling copper coil plugged into two Micro Matic taps. Theresa Contreras served as both the project leader and she's also the resident custom painter at LGE*CTS. Theresa put in more than 200 hours of work into the airbrushing that includes much of the artwork from the Ballast Point labels to give the Sedona that extra bit of flair.

Ballast Point Sedona wheel.JPG Photo 4/41   |   Ballast Point Sedona Wheel

CLICK HERE TO SEE HOW THE 2015 BALLAST POINT KIA SEDONA CAME TOGETHER

Ballast Point Sedona barkeep.JPG Photo 5/41   |   Ballast Point Sedona Barkeep

A small group of home brewers started Ballast Point Brewing and Spirits with a simple desire to make a better beer. That blossomed into an all-out obsession and business to make beer that was more art than science. Robyn Sue Fisher established Smitten Ice Cream in the same fashion, from a drive to make the finest ice cream. Robyn created the Brrr system, which uses liquid nitrogen to create the creamiest ice cream, made-to-order, from scratch in minutes. She took the Brrr to the streets of San Francisco in a Radio Flyer wagon and the Smitten Ice Cream story was born.

Smitten Ice Cream Soul EV.JPG Photo 6/41   |   Smitten Ice Cream Soul EV

CLICK HERE TO SEE HOW THE 2015 SMITTEN ICE CREAM KIA SOUL EV CAME TOGETHER

Smitten Ice Cream Soul EV trailer.JPG Photo 7/41   |   Smitten Ice Cream Soul EV Trailer

The team at Gallagher Designs in Portland, Oregon re-envisioned Robyn's original Radio Flyer wagon by starting with a 2015 Kia Soul EV and turning it into the most high-tech ice cream truck the world has ever seen.

Smitten Ice Cream Soul EV roof speakers.JPG Photo 8/41   |   Smitten Ice Cream Soul EV Roof Speakers

Three marine speakers with custom-fabricated waffle cone speakers herald the arrival of the Ice Cream Soul EV, which is paired with a little red wagon of its own in the form of a hand-fabricated, lightweight aluminum, custom teardrop trailer. Both the trailer and the Soul EV open to reveal telescoping stainless steel countertops that meet up to form a serving area and fixins bar. According to Kia, this is "designed to accommodate Smitten's Brrristas(tm) and their 'wagoneering' workflow, which can be set in a linear or 90-degree-angle layout." We approve of whatever it takes to get that ice creamy goodness into our bellies.

Smitten Ice Cream Soul EV Brrr System 2.JPG Photo 9/41   |   Smitten Ice Cream Soul EV Brrr System 2

In our wide eyes - which are just the right size for our stomachs - ice cream and beer is the perfect way to celebrate a championship. We can't wait to see what Kia will bring to SEMA if they win another one.

Smitten Ice Cream Soul EV Brrr System 1.JPG Photo 10/41   |   Smitten Ice Cream Soul EV Brrr System 1
Optima World Challenge.JPG Photo 41/41   |   Optima World Challenge
By John Naderi
34 Articles
2014 SEMA - Wild Kia Sedona & Soul EV Debut
SEMA Debuts of Smitten Ice Cream Soul EV & Ballast Point Brewery Sedona Details:
  • Marking 2nd World Challenge title, Kia commissioned builds celebrating a day at the races
  • 2015 Sedona converted into beer wagon by Ballast Point Brewery & Spirits
  • 2015 Soul EV transformed into mobile ice cream parlor by Smitten Ice Cream

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