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Aston Martin and Bang & Olufsen Announce BeoSound DBS Audio System

The essence of sound and motion

Sep 24, 2008
Epcp_0809_01_z+Aston_Martin+Bang_and_Olufsen_audio_system Photo 1/1   |   Aston Martin and Bang & Olufsen Announce BeoSound DBS Audio System

Aston Martin and Bang & Olufsen are proud to announce the new BeoSound DBS audio system designed specifically for Aston Martin. The result of a creative partnership between Aston Martin and Bang & Olufsen, the BeoSound DBS is one of the finest in-car audio systems on the market. Engineered to exceed all expectations, the BeoSound DBS embodies the essence of sound and motion, demonstrating conclusively that high fidelity is perfectly compatible with high performance.

The collaboration between Aston Martin and Bang & Olufsen marks the coming together of two innovative companies with a longstanding proud tradition in technology and design.

Blending an unrelenting quest for technical excellence with an uncompromising commitment to quality and style, both companies have the courage to go far beyond the conventional.

Bang & Olufsen's audio system is seamlessly integrated into the DBS's bespoke interior, providing the driver with an unrivalled audio experience. Consisting of 13 individual speakers and Bang & Olufsen's unique Digital Signal Processing system, the system transforms the DBS into an acoustically sophisticated venue, capable of conveying subtle and striking musical dynamics from every source.

The BeoSound DBS system demonstrates a commitment to innovation, high-technology manufacturing and traditional craft skills; qualities inherent in both Aston Martin and Bang & Olufsen. "Without technological innovation, neither Aston Martin nor Bang & Olufsen would have achieved the reputation they have today as leaders in both design and performance," said Dr Ulrich Bez, Aston Martin's Chief Executive Officer, "the BeoSound DBS represents the ultimate fusion of technology and artistry. We are extremely proud to offer this system in the DBS."

The Bang & Olufsen BeoSound DBS system has been developed exclusively for Aston Martin. The system is acoustically and physically matched to the DBS, with a design that follows the inherent quality and material honesty of the Aston Martin interior. The loudspeaker grilles are finished with smoothly contoured aluminium so as to integrate seamlessly with the fluid lines and curves of the cabin. When the system is turned on, the twin acoustic lens speakers emerge silently and swiftly, adding a touch of theatre and technological panache that is the perfect complement to the Aston Martin DBS.

"We are proud to present the first unique audio system of our collaboration with Aston Martin. BeoSound DBS is a high-quality, high-performance system for a remarkable performance car," says Karl Kristian Hvidt Nielsen, Bang & Olufsen President and Chief Executive Officer.

Bang & Olufsen's experts worked in close collaboration with Aston Martin's product development team, ensuring optimum speaker placement to take account of the unique aluminium structure of the car. The result is a system that has become an integral part of the Aston Martin, creating an incomparable ambience which embraces both design and performance. As a result, the sound is crisp and clear at all volumes, making the audio system the perfect match for the commanding performance of the Aston Martin.

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