Super Street Network

 |   |   |  Smart Festival Is Guaranteed To Be Electric - Web Exclusive
Subscribe to the Free
Newsletter

Smart Festival Is Guaranteed To Be Electric - Web Exclusive

Aug 17, 2010

This year’s smart festival is on a charge to be the best ever thanks to exclusive test drive opportunities of the smart fortwo electric drive and an appearance by 2008 Formula 1 World Champion Lewis Hamilton.

Epcp_1008_01_z+smart_festival+balloons Photo 2/2   |   Smart Festival Is Guaranteed To Be Electric - Web Exclusive

Taking place on Saturday 4th September at Mercedes-Benz World, Weybridge, this year’s smart festival coincides with the 10th anniversary of the arrival of right-hand drive smart models in the UK.

The additions of the groundbreaking electric version and the Formula 1 superstar to what is the biggest single-day gathering of smarts are certain to add an extra dimension to the celebrations of the production milestone.

Test drives in the smart fortwo electric drive, which uses state-of-the-art lithium ion battery technology and can be charged via a standard 13 amp socket, will be available to visitors on a first come, first served basis. Lewis Hamilton will add to the excitement by presenting the winners of the ‘Most Modified’, ‘Best Kept’ and ‘Best Dressed’ smart competitions with their prizes.

Other attractions at the smart festival include smart arrows formation driving team, a display of models from the striking BRABUS tailor made collection and a host of driving games that include smart football.

The opportunity for visitors to test drive the cutting-edge model comes hot on the heels of the first London consumers taking delivery of their smart fortwo electric drive as part of the UK’s biggest electric car trial and the Plugged-in Report commissioned by smart to understand the UK perceptions around electric vehicles. The full report can be found at www.electricsmart.co.uk

“These developments make the smart festival even more of a ‘must attend’ event for admirers of the brand, whether they own a smart or not,” said Gary Savage, Managing Director, Mercedes-Benz Cars.

“From the Plugged-in Report we know that the vast majority of UK consumers are willing to both consider an electric car and lower their own carbon footprint, so having the smart fortwo electric drive available for test drive is a great way to introduce the concept to the thousands of motorists who visit the smart festival.

“smart has always been a trendsetting, forward-thinking brand and these test drive opportunities at an ever-growing event prove that once again smart is at the forefront of motoring that is stylish, fun and innovative.”

The 2010 smart festival takes place between 10am and 2pm on Saturday 4th September. Registration is open at www.smartfest.co.uk and updates on the festival’s attractions can be followed on Twitter @smartfortwouk.

The smart range is available through the Mercedes-Benz retail network. For more information about smart log onto www.thesmart.co.uk. The smart social community website is www.destinationsmart.co.uk

BROWSE CARS BY MARKET

MORE FEATURES

Flogging around the track to see if BMW and M have found their way back to driver focused cars.
Shane O'DonoghueMay 22, 2017
The latest chapter in the nine-year process of turning an ordinary station wagon into a competition-spec drift car.
Alex GrantMay 22, 2017
Volkswagen unveiled its enthusiast show fleet for 2017 in Savannah, Georgia this weekend. The wild concepts will travel the summer show circuit.
Ed TahaneyMay 22, 2017
Preview the 2017 Super Street Honda issue!
Bob HernandezMay 19, 2017
In honor of the original Golf GTI that debuted four decades ago, VW is spreading the GTI love to a new model.
Kelly PleskotMay 19, 2017
Sponsored Links

SEARCH ARTICLES BY MAKE/MODEL

Search
CLOSE X
BUYER'S GUIDE
SEE THE ALL NEW
NEWS, REVIEWS & SPECS
TO TOP