Super Street Network

 |   |   |  Disney Epcot Test Track Teams Up with GM - Web Exclusive

Disney Epcot Test Track Teams Up with GM - Web Exclusive

Greg Emmerson
Nov 12, 2012
Epcp 1211 01+disney epcot test track+interactive display Photo 1/8   |   Disney Epcot Test Track Teams Up with GM - Web Exclusive

From December 6, 2012, visitors to Disney’s Epcot Center in Florida can experience a new test track courtesy of General Motors.

The new Test Track Pavilion has been designed in cooperation with a team from Chevrolet in a process that took 18 months.

The Disney team convinced GM to tell its brand story for a more youthful audience, and the result allows visitors to see inside a studio and even design their own cars. Advanced design technology enables visitors to fulfill their design, while radio frequency technology allows them to take that unique vehicle design through the entire ride, evaluating it on a thrill-ride that provides the test experience. Each guest’s design will be evaluated and scored based on how well it balanced the core attributes before the get to race the vehicle over changing terrain on a digital driving table. They can also produce and share a TV commercial starring their custom vehicle and pose for action shots in front of their design.

Epcp 1211 07+disney epcot test track+convention center Photo 2/8   |   Disney Epcot Test Track Teams Up with GM - Web Exclusive
By Greg Emmerson
1077 Articles

BROWSE CARS BY MARKET

MORE FEATURES

BMW has revealed a limited-production model of its PHEV sports coupe dubbed the BMW i8 Protonic Red Edition with unique interior and exterior details.
Jason UdyFeb 12, 2016
The Actev Arrow Smart-Kart looks more like a racer than anything else we’ve seen up to this point, but it takes the concept one step further by incorporating the latest in smartphone technology.
Leslie ClemensFeb 12, 2016
M Performance model follows Alpina B7 in a tale of two range-toppers.
Stefan OgbacFeb 12, 2016
CLICK TO PLAY WITH AUDIO
Honda reveals its major racing efforts for 2016, including campaigns in F1, Super GT, and the WTCC.
Bob HernandezFeb 12, 2016
A studded tire bakery, RS legacy, Screaming V8, Item-B RX-7, and more!
Feb 12, 2016

SEARCH ARTICLES BY MAKE/MODEL

Search
TO TOP