Super Street Network

 |   |   |  Mazda introduces Kodo at Milan Design Week

Mazda introduces Kodo at Milan Design Week

Greg Emmerson
Apr 11, 2013

Although we don't normally cover Mazda stories, we couldn't resist this one, especially since our old friend and ex-VW Chief Designer in the USA, Derek Jenkins is involved at his new position.

Derek traveled to Milan for its annual Design Week, along with Mazda's Head of design, Ikuo Maeda, and colleague Peter Birtwhistle. They were in Italy to reveal the Kodo Chair, which was designed by Maeda and his team in Hiroshima, Japan.

All_03h Photo 2/6   |   Mazda introduces Kodo at Milan Design Week

Kodo is the Soul of Motion and the Kodo chair emulates beauty and motion while being used for a stationary purpose. The chair also represents the precision in Mazda vehicles, which is captured in its form.

Unveiled at the Mazda Con-Temporary Space, the Kodo Chair was displayed alongside the latest Mazda 6, which also demonstrates such precision and motion.

Giuliana_cuneaz_backgroung_it_jpg300 Photo 3/6   |   Mazda introduces Kodo at Milan Design Week

Other exhibits in the Space included Italian artist Giuliana Cuneaz, who reflected Mazda's design approach. The Forma Fluens exhibit by Cuneaz features the use of 3D and HD video to express motion through various mediums.

By Greg Emmerson
1077 Articles

BROWSE CARS BY MARKET

MORE FEATURES

Preview the October 2016 issue of european car Magazine, with first drives of the latest S8, S5, XE, C300 & others, an exclusive look at the AM-RB 001, going behind the scenes at Brabus, and more
Bob HernandezSep 23, 2016
There are times in life when you're presented with hardships that you aren't exactly prepared for.
Big MikeSep 23, 2016
Registration is now open for the erstwhile Tuner GP, the 2016 european car Magazine 2.0T GP presented by Continental Tire
Bob HernandezSep 23, 2016
It's that time again. This year, 12 sports cars, pony cars, and grand tourers -- and one extremely powerful sedan -- face off in World's Greatest Drag Race.
Alex NishimotoSep 23, 2016
The Honda S Dream became the fastest Honda ever by recording a run of 261.875 mph at Bonneville. More impressively, it did it with only three cylinders.
Alex NishimotoSep 23, 2016

SEARCH ARTICLES BY MAKE/MODEL

Search
TO TOP