Super Street Network

 |   |   |  Continental Tire to Expand Soccer Support
Subscribe to the Free
Newsletter

Continental Tire to Expand Soccer Support

Greg Emmerson
May 6, 2013

Already a supporter and sponsor of soccer around the world, Continental Tire has extended its agreement Major League Soccer to continue as an official partner and official tire in the US and Canada. It continues a partnership that began in 2010 and will also see Continental's involvement in the MLS All-Star Game and MLS Cup.

Continental Tire also announced a new partnership with US Soccer, becoming an official sponsor and official tire of the US Men's, Women's and Youth National Teams. The partnership will provide support to US National Teams for the 2014 FIFA World Cup, 2015 FIFA Women's World Cup and 2016 Olympic Games, among other events.

Continental's sponsorship will include in-stadium signage and activation rights as well as exposure on MLSsoccer.com

"We are proud to extend our relationship with MLS and expand our soccer program in North America to include US Soccer and our National Teams," said Travis Roffler from Continental Tire. "Our partnership with MLS has been very beneficial. We have been able to expose our Continental brand and its array of high-quality, long-lasting tires to the passionate MLS audience. Soccer fans are like no other type of sports fan and we are pleased that they've been very receptive to our message. Our partnership has produced exceptional results by every measure. Continental Tire has a rich history in soccer globally and we're thrilled to continue that tradition here in the US with MLS and US Soccer."

By Greg Emmerson
1078 Articles

BROWSE CARS BY MARKET

MORE FEATURES

An SR20-powered, drift-capable S13 on air ride may sound unconventional, but in this case it actually makes perfect sense
Dax RodriguezFeb 27, 2017
They say don’t change a thing unless it’s broken.
Sam DuFeb 27, 2017
Peugeot introduced a shooting brake concept vehicle at the 2017 Mobile World Congress in Barcelona, Spain prior to the 2017 Geneva Motor Show.
Ed TahaneyFeb 27, 2017
Pininfarina teases a new hybrid luxury sedan called the H600 “with new energy propulsion” ahead of the 2017 Geneva Motor Show
Ed TahaneyFeb 27, 2017
Three-time Formula DRIFT champ Chris Forsberg updates his 2010 Infiniti M35 demo sedan for a new year of ride-alongs
Bob HernandezFeb 27, 2017
Sponsored Links

SEARCH ARTICLES BY MAKE/MODEL

Search
CLOSE X
BUYER'S GUIDE
SEE THE ALL NEW
NEWS, REVIEWS & SPECS
TO TOP