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Maserati and Bowers & Wilkins World Tour

Two iconic names combine forces to offer a truly unique soundwave

Toni Avery
Jun 3, 2013

In celebration of Maserati's new Quattroporte, featuring for the first time, an integrated Bowers & Wilkins sound system, the Italian automaker has partnered with the British sound specialists to set out on the Seven Notes World Tour.

Artist and producer Howie B, most notably recognized for his work with artists Massive Attack, Bjork and U2, produced a collection of tracks that were created using the seven distinctive notes of Maserati V8 engines.

The tour started in Dubai on April 24th this year and will end in London on July 17th as part of its seven- city exhibition of sound, music and design. Each stop on the tour will feature a different local DJ to vary the performance from city to city. The Los Angeles stop on June 6th will feature DJ Tim Sweeney, while the last stop in London will feature DJ Gilles Peterson.

Open your ears and eyes to take in this multi-sensory sound installation based on the design principles of the two brands-engineering excellence and technological innovation.

2013 Tour Dates:

  • Dubai- April 24
  • Beijing- May 9
  • Shanghai- May 16
  • Tokyo- May 23
  • Los Angeles- June 6
  • New York- June 13
  • London- July 17
  • There is an additional stop at the Men's Fashion week in Milan for a Vogue tribute as well.

    If you so desire, which you should, the unique, combustion inspired tracks are available for download here: www.sevennotes.com

    By Toni Avery
    401 Articles

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