This year is Volvo's fifth appearance at the annual SEMA show in Las Vegas. No less than five modified versions of Volvo models were on display; four of these were based on production versions, while a hot rod was custom built using major Volvo components from the previous-generation S80.
Heico Sportiv S80 T6 High Performance Concept (HPC)
Heico and Volvo are no strangers when it comes to SEMA, and this S80 T6 HPC is testament to that. The S80 T6 HPC features a 350hp E85 bioethanol T6 engine that's routed through an all-wheel-drive system and accelerates 0-62mph in 5.8sec. It's the exterior, however, that really shines. A unique seven-layer "metal effect" paint job makes the car literally glow. Inside is a custom Mystic blue leather interior with a sweeping aluminum centre stack that arcs seamlessly from the top of the instrument panel to the rear bucket-style seats.
Heico Sportiv C30
Similar to the XC70 SR, the Heico C30 was inspired by surfing; this time from the unique surf pattern found on the C30's aluminium centre stack inside. Aside from the striking orange designs on the outside, the Heico C30 features a lowered stance, plus a custom body kit with integrated spoilers and larger air ducts. Quad exhaust tips hint at the 300hp beneath the hood. Bright orange leather seats and interior trim make this car nearly impossible to miss. The upgraded T5 engine can accelerate 0-62mph in 5.4sec, boasting a top speed of 155mph.