Ambitious plans to expand the Audi range to more than 40 models by 2015 have moved a step further this week with the announcement that the new Q3 SUV is to join the line-up in 2011.
The new compact SUV, which will complement the five-seat Q5 and the seven-seat Q7, is the latest beneficiary of the 2 billion Euros allocated annually by Audi for the development of a broader range populated exclusively by innovative, cutting edge models.
The Audi Q3 will be produced at the SEAT site in Martorell, Spain. Manufacture will begin in 2011 with an annual production capacity of up to 80,000 units. The total investment will amount to around 300 million.
"Following in-depth consideration of all relevant factors and an extensive international comparison of various sites, we selected Martorell," explained Rupert Stadler, Chairman of the Board of Management at AUDI. "We are counting on this Spanish site's efficiency, the quality of the Production department, and its highly trained staff. We will use the Group's synergies to sharpen our competitive edge and help protect around 1200 jobs."
Having agreed that the Q3 will be manufactured in Spain, a decision about production in the USA has been postponed. Mr Stadler said, "We will systematically explore our options in the context of the current market crisis. Audi is in a good position. There is currently no urgent need to select additional sites."
The Audi Q3 will join the family consisting of the Audi Q5 (produced in Ingolstadt, Germany) and the Audi Q7 (produced in Bratislava, Slovakia). Yet another compact vehicle in a new model range is thus set to join the A1 in 2011. The Q3 will further expand the Q family. A coup-like five-door SUV with seat positions, wheel size, and ground clearance characteristic of a typical SUV, the Audi Q3 will stand out thanks to a supremely sporty driving experience. The Q3 will blend a compact car's design and driving dynamics with an SUV's spaciousness and versatility. True to Audi tradition, innovative technical solutions will blaze new trails in efficiency, driving pleasure, and comfort.