Continental will become the official tire of the GRAND-AM Rolex Sports Car Series, starting with the 2011 season. The new official series status ties together its involvement already with the GRAND-AM Continental Tire Sports Car Challenge.
The GRAND-AM Rolex Sports Car Series is one of the most competitive professional road racing series in North America. The two easily distinguishable classes make the racing easy to follow, with the series featuring purpose-built Daytona Prototypes and the production-based GT division in which cars such as Porsche, Ferrari, Ford and Mazda compete. The GRAND-AM Road Racing model has revolutionized racing with its electric battles at the front of the field and close finishes in virtually every race.
Continental Tire and GRAND-AM will conduct a series of testing throughout the 2010 season allowing the development of the tire technology to enhance the level of competition for their official Rolex Series racing debut at the ‘11 Rolex 24 at Daytona in January.