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VW Golf GTI Adidas Edition Debuts at Wörthersee - Web Exclusive

This weekend at the Worthersee Tour, Volkswagen will be unveiling a new limited edition Golf GTI that will eventually be sold to the US in months to come.

May 14, 2010

This weekend at the Wörthersee Tour, Volkswagen will be unveiling a new limited edition Golf GTI that will eventually be sold to the US in months to come. The Golf GTI adidas is marketed as a collector's item, much like the Pirelli GTIs of '83 and '07 and the Edition 30 in '06.

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The new Golf GTI adidas can be recognized by several special elements from the wheels, badges and interior accents.

Starting from the base Mk6 GTI, the adidas edition features 18" Serron wheels, which is appropriately named after a Finnish race course. The design is a dual five spoke with machine polished U-shapes. The areas between the spokes are painted black.

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Special logos on the B-pillars help identify this car as an exclusive model.

Inside, the black-red sport seat system was customized with adidas. Its inner seat panels consist of fabric in GTI and adidas design and sport the matching logo as well; lateral seat supports are upholstered in leather and the head restraints are in Flash red. On the backs of the front seats, which are heated and height-adjustable, there are storage pockets for stowing smaller items, while the folding backrest of the rear seats is equipped with a center armrest and pass-through to the trunk.

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Color-contrasting door plates and special interior accents in aluminum continue the interior's personalization.

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For DSG-equipped models, a gearshift grip takes the form of golf ball design similar to the first generation GTI.

Customers can choose the adidas edition GTI from Candy white, Black uni and Tornado red. An optional fourth color is also offered with the metallic paint Oryx white".

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The Golf GTI adidas will launch in Germany and first European markets at the beginning of June. Shortly thereafter it will be exported to Australia and the USA.

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