Super Street Network

Due to the EU’s Global Data Protection Regulation, our website is currently unavailable to visitors from most European countries. We apologize for this inconvenience and encourage you to visit www.motortrend.com for the latest on new cars, car reviews and news, concept cars and auto show coverage, awards and much more.MOTORTREND.COM
 |   |   |  Katy Perry Brings Hollywood to BMW Welt - Web Exclusive
Subscribe to the Free
Newsletter

Katy Perry Brings Hollywood to BMW Welt - Web Exclusive

Sep 8, 2010

Katy Perry became the "Future Girl" for the filming of the new image campaign for German TV station ProSieben, and even resurrected Marilyn Monroe in one scene.

Eurp_1009_01_z+katy_perry_brings_hollywood_to_bmw_welt+katy_perry_as_marilyn_monroe Photo 2/3   |   Katy Perry Brings Hollywood to BMW Welt - Web Exclusive

The commercial takes place in the future, and the architecture of BMW Welt gives an ultra-modern feeling. Shining silver robots and a rocket also feature.

As part of the recording, Katy Perry performed her song, "Teenage Dream". The BMW Welt Hall and Auditorium formed the backdrop for the spectacular interior recording sessions.

The new campaign will be appearing on ProSieben from 1 September.

Thomas Muderlak, host and manager of BMW Welt, was delighted ProSieben chose BMW Welt. And with 2 million visitors, it is the most popular attraction in Bavaria. He was on hand to show Katy Perry the hightlights of BMW Welt, after which she signed the BMW Welt guestbook by kissing it.

BMW Welt's success is based on the diversity of the facilities it offers and its regularly changing exhibitions and focal themes. BMW Welt links technology, design and innovation with lifestyle, energy and culture and provides a public forum for encounters and dialogue. Those who wish to gain a fuller insight into the BMW brand can spend the day experiencing the entire complex, made up of BMW Welt, the BMW Museum and the BMW factory. The factory tours start in BMW Welt, which is directly linked via a bridge with the Museum and the Headquarters. With two restaurants, a bistro and a coffee bar, there is plenty of opportunity to eat and drink, and there are shopping facilities too. The Junior Campus is a fascinating independent section for 7-13 year-olds, based on the results of the latest scientific child and youth development research, and allowing visitors to discover "Mobility with every sense" in a playful way.

Eurp_1009_02_z+katy_perry_brings_hollywood_to_bmw_welt+katy_kissing_book Photo 3/3   |   Katy Perry Brings Hollywood to BMW Welt - Web Exclusive

BROWSE CARS BY MARKET

MORE FEATURES

Preview the April 2019 issue of Super Street, with the first modified A90 Supra (sort of), an underground RX-7 drifter, Carbon Signal’s threesome of Datsun, and more!
Bob HernandezFeb 15, 2019
The G-Class has changed a lot since the 460-series debuted in 1979. Today, the G-wagon is now as much an S-Class as it is an off-roader
Bradley IgerFeb 15, 2019
Iconic livery and 420 whp transform this classic Mazda.
Benjamin HuntingFeb 14, 2019
That's about what the Honda Civic Type R makes and nearly twice as much power as we got from the last Mini JCW GP back in 2012
Collin WoodardFeb 13, 2019
Created exclusively for Japan, the model gets no powertrain upgrades but looks fantastic enough that we don’t really care.
Ed TahaneyFeb 13, 2019
Sponsored Links

SEARCH ARTICLES BY MAKE/MODEL

Search
CLOSE X
BUYER'S GUIDE
SEE THE ALL NEW
NEWS, REVIEWS & SPECS
TO TOP