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Global Launch for 2012 VW Beetle - Web Exclusive

The World Stage show from New York City will be streamed live and highlights from the show will be broadcast later on MTV channels around the world.

Apr 4, 2011

In a few weeks, Volkswagen will write another chapter in the history of the Beetle when the car is showcased worldwide. VW tells us they will celebrate the new Beetle almost simultaneously as a world premiere in Shanghai, where an MTV VJ will host an exclusive MTV Sound System, followed by World Stage events in New York and Berlin.

Eurp 1103 01 o+global launch 2012 vw beetle+mtv Photo 2/2   |   Global Launch for 2012 VW Beetle - Web Exclusive

Appearing at the World Stage Event in New York will be The Black Eyed Peas performing hits from their latest album, while in Berlin (E-Werk) the MTV World Stage Party will be headlined by Belgian duo 2manydjs performing a DJ set. The World Stage in New York, will be the most widely distributed World Stage event to date and highlights of both events will be available on www.worldstage.mtv.com.

The World Stage show from New York City will be streamed live (excluding the UK) and highlights from the show will be broadcast later on MTV channels around the world.

Although the car has yet to be seen officially, the new Beetle’s exterior reinterprets the silhouette of the famous Volkswagen Beetle and combines stylistic elements borrowed from the original car, combined with the latest technology.

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