With the doors due to open on the Frankfurt IAA auto show on September 13, VW has unveiled a model of its giant booth in Hall 3 that has required a team of around 1000 people to add the finishing touches.
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VW's Giant Booth At 2011 Frankfurt Auto Show - Web Exclusive
Shaped like a cloud, the 8893sqm booth will accommodate more than 50 vehicles and will showcase the new up! city car, which is making its public debut along with the recently unveiled new-generation Beetle, Tiguan and Golf Cabriolet.
The NILS single-seat electric vehicle concept will also make its world premiere in Hall 3.
As well as the cars themselves, Volkswagen is using a 100ft interactive wall to give visitors a taste of mobility in the future, as well as presenting details on innovations and alternative technologies.
Volkswagen’s Motorsport and Commercial Vehicle divisions will also be displaying a number of new models in Hall 3.
The booth itself will be lit by 2100 lamps powered by roughly 50 miles of cables.
