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BMW Official Cars of London's 2012 Olympic Games - Web Exclusive

BMW and Mini will be part of London’s 2012 Olympic and Paralympic Games!

Neill Bachand
May 2, 2012
Eurp 1205 01+bmw official cars 2012 olympic games+cover Photo 1/5   |   BMW Official Cars of London's 2012 Olympic Games - Web Exclusive

The car manufacturer is providing low emission, diesel, hybrid and electric cars to insure athletes, medalists, judges and media get to the right place at the right time, across the 30 plus venues in London and the country.

Beside SUVs towing boats and sedans taking care of Olympians, motorcycles and bicycles will also available. The motorcycles will provide cameramen with the ability to document all the action in marathons and bike races at the summer games.

“From motorcycles to electric vehicles and 4x4s, the requirements of the 2012 fleet are hugely diverse.” Richard George, Transport Director, LOCOG informed us, “BMW and MINI have provided a variety of different cars, ideal both for city driving and long distance, to travel to Olympic and Paralympic venues around the country. It was vital that our partner in this field could deliver a one-stop shop solution and meet our sustainability targets. BMW has surpassed our requirements and we are delighted to be working with them.” Chris Brownridge, UK Marketing Director, BMW said: “Our London 2012 fleet shows what BMW technology can achieve today in terms of fuel economy and low emissions, including the first major presence of super clean EU6-compliant cars on UK roads. We look forward to sharing our vision of sustainable urban mobility during the Games, including our revolutionary electric vehicle technology at the BMW Group Pavilion in the Olympic park.” Beyond the vehicle requirements, BMW Group is supporting a significant number of Team GB and ParalympicsGB members and hopefuls. More than 140 individuals around the country are receiving backing in the form of vehicles, support and encouragement. In addition, the technical facilities of BMW Group were put to good use to help test the Olympic Torch ahead of its 70 day Olympic Relay around the UK. The company’s state-of-the-art Energy and Environmental Test Centre in Munich was used to test the torch in all manner of different weather conditions, from 5ºC to +40ºC temperatures, +50mph winds, snow and driving rain.

Eurp 1205 02+bmw official cars 2012 olympic games+bicycle Photo 5/5   |   BMW Official Cars of London's 2012 Olympic Games - Web Exclusive

Fleet snapshot:

BMW 1 Series ActiveE (EV)
Number in fleet: 160
170hp / Zero tailpipe emissions
Usage includes: Games time talent shuttle transporting athletes within the Olympic Park and also available for use by broadcasters. Venue pool cars for operational usage and supporting the Olympic Torch Relay.
Showcase for new charging infrastructure in London; 120 new ‘high speed’ charge points installed in five key locations in London with the first being installed at ExCeL London.

MINI E (Electric Vehicle)
Number in fleet: 40
204hp / Zero tailpipe emissions
Usage includes: Venue pool cars for operational usage and supporting the Olympic Torch Relay.

MINI Countryman Cooper D
Number in fleet: 200
112hp / 115g/km CO2 / 64.2mpg
Usage includes: ‘On demand’ service at key locations such as London Heathrow and IOC Hotels as well as providing request for transport services where clients contact a call center and book the service in advance.

BMW 320d Efficient Dynamics
Number in fleet: 1,550
163hp / 109g/km CO2 / 68.9mpg
Usage includes: Main command car for Olympic Torch Relay, official vehicles for cycling events (race doctor, commissionaires, lead car, neutral service, route management). Will also be used by the 67 Technical Delegates who are responsible for approve the Field of Play and competition set up in accordance with the IF rules.

BMW 520d Efficient Dynamics
Number in fleet: 700
119g/km CO2 / 62.8mpg
Usage includes: Vehicle shuttle

BMW 5 Series Active Hybrid
Number in fleet: 20
149g/km CO2 / 44.1mpg
Usage includes: Vehicle shuttle role

BMW X3 xDrive 20d
Number in fleet: 17
147g/km CO2/ 50.4mpg
Usage includes: Specialist role of towing boats at sailing and rowing venues as well as playing a supporting role in the Olympic Torch Relay.

BMW X5 xDrive 30d
Number in fleet: 10
195g/km CO2 / 38.2mpg
Usage includes: Specialist role of towing horse ambulances at equestrian events as well as providing on-course support.

R1200 RT Motorcycle
Number in fleet: 25 (Total number of motorcycles including F650GS, R1200GS, R1200RT)
Usage includes: Key support roles in road based events including cycling.

BMW Streetcruiser Bicycles
Number in fleet: 400
Usage includes: Operational support for water-based sports including rowing - for use by team coaches and officials following races.

By Neill Bachand
72 Articles

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