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Continental Tire Named Exclusive Provider For GRAND-AM Sportsman Showcase

New division to debut at Miami on April 29

Peter Tarach
Apr 20, 2012
Modp 1204 01 o+continental tire provider grand am sportsman showcase+logo Photo 1/1   |   Continental Tire Named Exclusive Provider For GRAND-AM Sportsman Showcase

GRAND-AM Road Racing's newest division - the Sportsman Showcase - took another step forward today with the announcement that Continental Tire will be the official tire for the new class featuring the popular "B-Spec" rules. Continental Tire also is the exclusive provider for both the GRAND-AM Rolex Sports Car Series and Continental Tire Sports Car Challenge.

The Sportsman Showcase opens its six-race inaugural season on Sunday, April 29, as part of the Grand Prix of Miami at Homestead-Miami Speedway.

"This is another step in expanding our relationship with Continental Tire," said GRAND-AM President Tom Bledsoe.

"We're proud to extend our partnership with GRAND-AM by becoming the exclusive tire provider for the Sportsman Showcase," said Travis Roffler, director of marketing for Continental Tire. "The GRAND-AM Series has been a valuable marketing asset to us and we are pleased to deepen our commitment to the series.

One of the fastest-growing segments of the automobile business, B-Spec is among the most affordable classes for entry-level racers, and enjoys great support from club racers. Models eligible for the new competition include Mini Cooper, Mazda 2, Honda Fit, Ford Fiesta and Kia Rio. Additional future manufacturer entries are expected.

Following the Miami opening, additional races are scheduled for New Jersey Motorsports Park (May 11-13), Mid-Ohio Sports Car Course (June 8-9), Watkins Glen International (June 29-July 1), Mazda Raceway Laguna Seca (Sept. 7-9) and Lime Rock Park (Sept. 28-29). Each of those weekends will also feature North America's most popular forms of sports car competition - the GRAND-AM Rolex Series and the Continental Tire Sports Car Challenge.

By Peter Tarach
352 Articles

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