Super Street Network

 |   |   |  Pininfarina Relaunches as Electric Car Brand
Subscribe to the Free
Newsletter

Pininfarina Relaunches as Electric Car Brand

First model will rival the Bugatti Chiron

Kelly Pleskot
Apr 16, 2018

Pininfarina has rolled out a slew of electrified car concepts, and now we know why. The renowned Italian design firm, acquired by Mahindra & Mahindra a few years ago, is relaunching as an electric car brand.

Headquartered in Europe, Automobili Pininfarina will design, engineer, and manufacture luxury electric vehicles. The brand will utilize Pininfarina's design background as well as the knowledge Mahindra has gained from its experience in the Formula E championship. As of this writing, Mahindra is ranked No. 3 in the current standings, behind DS Virgin Racing and Techeetah.

Pininfarina's first model will be an electric hypercar scheduled to arrive in 2020. The EV maker hasn't provided additional details, but according to Autocar, the new model will use modular underpinnings co-developed by Rimac and Mahindra's Formula E Team. The vehicle is rumored to produce enough power to rival the 1,479 hp of the Bugatti Chiron.

Paolo Pininfarina, grandson of Pininfarina founder Battista Farina and Pininfarina SpA chairman, said in a statement, "This project helps me and my family to realize my grandfather's dream of seeing outstanding innovative cars solely branded Pininfarina on the roads."

At this year's Geneva Motor Show, Pininfarina revealed the Hybrid Kinetic (HK) GT concept (pictured above) as one of the many joint ventures with Hong Kong-based Hybrid Kinetic Group. The concept takes cues from the previous year's H600 hybrid sedan concept and the K500 and K750 SUVs. Pininfarina even rolled out a hydrogen track car in the form of the H2 Speed. The automaker is also rolling out an H500 electrified concept sedan alongside a four-seater K350 SUV at the Beijing auto show later this month.

Source: Mahindra, Autocar

Pininfarina H2 Speed Concept front three quarters 1 Photo 17/17   |   Pininfarina Relaunches as Electric Car Brand
By Kelly Pleskot
316 Articles

BROWSE CARS BY MARKET

MORE FEATURES

A ride befitting of a rising drift ship captain
Luke MunnellAug 20, 2018
Proving that JDM style has a lasting power that requires only small updates to stay relevant
Austin LottAug 17, 2018
Preview the October 2018 issue of Super street, featuring a VIP widebody RB26DETT Cima; 1,000hp pro drift E30 M3; Nissan vs. Toyota turbo inline-6s; and much more!
Bob HernandezAug 17, 2018
While Infiniti's previous Pebble Beach concept was inspired by race cars from the 1930s, the Prototype 10 is more of a reimagined speedster from the 1950s.
Collin WoodardAug 16, 2018
A Viper Green Metallic paint job isn’t just for the Lamborghini Huracán anymore. Soon you can order a 2019 Volkswagen Golf R in one of 40 custom colors.
Ed TahaneyAug 16, 2018
Sponsored Links

SEARCH ARTICLES BY MAKE/MODEL

Search
CLOSE X
BUYER'S GUIDE
SEE THE ALL NEW
NEWS, REVIEWS & SPECS
TO TOP