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Toyota Camrys at SEMA 2017 - #TENSEMA17

Justin Banner
Nov 2, 2017

While the Honda Accord gets the love of most J-brand family sedan tuners, the 2018 Toyota Camry is a fairly blank canvas with its updated style. Here are several designed by Rutledge Wood and NASCAR drivers Denny Hamlin, Daniel Suarez, Martin Truex Jr., and Kyle Busch.

SEMA toyota Camrys Photo 2/31   |   SEMA Toyota Camrys

Of the NASCAR drivers, the Camry built by Martin Truex Jr. is possibly the most Stock Car inspired of the bunch. Built in conjunction with Motorsports Technical Center, this Camry features a set of custom made and forged aluminum wheels from American Racing that look as close to the steel wheels of stock cars as possible. The intake is an AEM cold-air unit, while the exhaust is a TRD tuned stainless steel system. Tein coilovers set the stance and handling, while a Stoptech Big Brake Kit gets it woahed down from nearly any speed it will see.

After building the initial Rowdy Edition Camry, Kyle Busch has created the 2018 model as the "Rowdy Edition II" with a set of American Racing wheels custom designed by Busch himself. Chuck G Fabrication created a NASCAR-style front splitter, aluminum rear wing and rear diffuser, and the Rowdy Edition II aluminum badges that adorn the car.

SEMA toyota Camrys Photo 6/31   |   SEMA Toyota Camrys

Daniel Suarez took his 2018 Camry and created a car that would be right at home at a local tuner meet or show. The color scheme features a pearl-white body with contrasting black roof and A-pillars, along with strategically placed carbon-fiber components to keep weight down. Ghosted into the front bumper is his car number but you can only see it in the right light. The front splitter and rear wing were custom-designed to work in tandem and produce usable downforce at highway speeds. The wheels are a set of 20x8.5 Rotiform VDA three-piece wheels.

The last two 2018 Camrys are the widest of the bunch and quite possibly the wildest pair as well. Denny Hamlin's car is a custom made widebody by GMP Performance that was inspired by the Rocket Bunny kits seen on Toyota GT86s. Those fenders create a three-inch wider body so that the custom forged 20x10 American Racing wheels would fit and retain full travel of the Tein coilovers. The car is planned to also lap around Virginia International Raceway once it's done with its SEMA tour, so there will be plenty of function in this widebody form.

SEMA toyota Camrys Photo 10/31   |   SEMA Toyota Camrys

Finally, Rutledge Wood's Camry is one built by a man with certain tastes. First is the body color, which Wood requested to be "Blurple" and is a custom color just for this car. It's laid over a custom widebody kit made by Real Time Automotive Solutions utilizing 3D scanning of the body before being made from composite materials. The custom three-piece Rotiform wheels are finished in Rose Gold in 20x10 front and 20x11 rear. The car sits on a set of Megan Racing suspension parts while a set of custom green colored Wilwood forged Dynalite calipers. Finally the interior was reupholstered in baseball leather with contrasting stitching.

What all four of these cars represent are what could be done with the 2018 Toyota Camry. Hopefully we'll start to see more custom Camrys on the road to compete with those Accords, but only time will tell if they will really catch on.

SEMA toyota Camrys Photo 14/31   |   SEMA Toyota Camrys
SEMA toyota Camrys Photo 21/31   |   SEMA Toyota Camrys
SEMA toyota Camrys Photo 28/31   |   SEMA Toyota Camrys
By Justin Banner
34 Articles

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